Brock Phillips
Web Manager | Web Producer | Technical Communicator | UI/UX Design | Analytics
(+1) 617-233-1138
LOCATION
Massachusetts, USA
SOCIAL
Web manager adept at all aspects of website property production and maintenance. Expert at engaging with and communicating technical concepts with key players from multiple departments and backgrounds. Adept at crafting engaging and visually appealing user interfaces with HTML, CSS, JavaScript, Bootstrap, jQuery, and DataTables. Experience with Content Management Systems (CMS) like WordPress, Imagination Engine, Drupal, and Ektron. Experiencing supporting organizations with large sites, and e-commerce needs, as well as supporting corporate transitions involving resource planning or brand awareness. In-depth experience creating responsive designs and ensuring seamless user experiences across various devices while adhering to established standards. Experience with search engine optimization using Google’s suite of tools and third-party tools like SEMRUSH, Crazyegg, and Optimizely. Adept at setting up and managing marketing accounts and campaigns for Google Ads, and social media. Experience setting up HubSpot for small companies and utilizing HubSpot’s platform for lead generation and sales tracking. A detail-oriented professional committed to staying updated on emerging trends in digital design, collaborating with cross-functional teams, and taking ownership while delivering innovative solutions for user engagement.
Skills
SKILLS
CMS Platforms | Content Administration | Content Marketing | Conversion Rate Optimization (CRO) |
Digital Marketing | Digital Marketing | Marketing Technology (MarTech) | Project Management | Prototyping Tools (Adobe XD) | Social Media Marketing | Web Design and Development | Web Performance Optimization
TECHNICAL SKILLS
Adobe Creative Suite | Bootstrap | CSS | Eclipse | Git | Google’s Suite for Analytics and Optimization | HTML | JavaScript | jQuery | Canva | Figma
SOFT SKILLS
Creative Thinking | Cross-Functional Collaboration | Good Humored | Laid Back | Light Hearted | Problem Solving | Team Leadership and Collaboration | Technical Communication
Experience
2014 – 2023
BAP Web Development and Management
Web Manager – Producer
- Successfully created, hosted, and managed multiple client websites. Ensuring 99.9% uptime and at least a 20% improvement in website performance metrics if coming from a previous host.
- Cool Project: Led an international team in developing a very early Geo-Web search application with FLASH, resulting in a 25% increase in user engagement and a 30% improvement in search accuracy.
- Managed SEO/SEM strategies for clients, achieving a 20% increase in website traffic and a 15% rise in conversion rates through targeted optimization efforts.
- Directed day-to-day client web-based development and management, resulting in a 15% boost in client satisfaction and a 25% reduction in project turnaround time.
2001 – Present
Outcome Referrals, Inc. / Framingham, MA
Senior Developer UI-UX/Web Manager
- Implemented improvements to intake mechanisms, resulting in a 20% increase in patient engagement and a 25% enhancement in medical data acquisition efficiency.
- Redesigned key clinical reports, leading to a 30% increase in usage by clinicians and court personnel, improving decision-making and patient care outcomes.
- Led application design and user interface adaptations for public-facing properties and authenticated business services, ensuring seamless user experiences.
- Provided expertise in SEO, SEM, and CRM, resulting in a 15% increase in website traffic, a 20% rise in online visibility, and a 25% improvement in customer engagement metrics.
2007 – 2014
Onset Computer Corporation / Bourne, MA
Web Development Manager
- Created online configurator, reducing inquiries by 20% and sales cycle time by 30%, resulting in a 15% boost in conversion rates.
- Utilized Drupal to drive remarkable e-commerce sales growth, increasing revenue from $200K to $1M over a span of four years, demonstrating a 400% increase in sales.
- Managed daily web development, publishing, and maintenance for both B2C and B2B e-commerce sites, achieving 99.9% uptime and a 20% faster page load speed.
- Collaborated with vendors for programming, designs, and integrations, cutting development costs by 15% and expediting new feature launches by 25%.
- Successfully integrated Lexel e-commerce and SyteLine ERP with web-based systems, resulting in a 25% reduction in order processing time and a 30% increase in order accuracy.
Accomplishments
Innovative Behavioral Health Software Features:
- Designed critical features for behavioral health software, resulting in reduction of suicide attempts and improved patient outcomes.
Revenue Growth and E-commerce Optimization:
- Increased monthly web order revenue from $200K to $1M, with web orders contributing 40% to corporate revenue.
- Boosted B2B e-commerce adoption, resulting in a 50% increase in online transactions within six months.
Efficiency Improvements and Project Management:
- Redesigned reports, reducing sales quote time by 25%, and leading to a 10% increase in sales conversion rates.
- Successfully managed complex projects and budgets exceeding $1 million, delivering projects on time and within budget, resulting in a 15% increase in overall efficiency.
Global Team Leadership and Marketing Integration:
- Led international web teams to achieve corporate objectives, resulting in a 25% increase in website traffic and a 20% improvement in global brand recognition.
- Integrated inbound/outbound marketing initiatives, resulting in a 30% increase in lead generation and a 25% increase in revenue from marketing-driven activities.